VALA2010 Session 11 Howard

VALA20120Replacing the water cooler: connecting through enterprise microblogging

VALA 2010 CONCURRENT SESSION 11 – Social Networking
Thursday 11 February 2010 11:40 – 12:10
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VALA Peer Reviewed PaperZaana Howard

Project Executive, Knowledge Exchange, CPA Australia

Darren Ryan

Manager, Library, CPA Australia

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This paper, founded within Enterprise 2.0, knowledge management and informed learning theory, outlines the introduction of Yammer, an enterprise microblogging application at CPA Australia. The implementation and adoption process is discussed through usage analysis, and resulting outcomes through user success stories. Lessons learned provide a framework for organisations looking to adopt social networking tools within their own organisational environment.